Rand Worldwide grew rapidly following an aggressive multinational mergers and acquisitions
strategy. The legal structure of the acquisition agreement complicated integration efforts. They engaged Impart to collect consolidated business performance data from all offices and employees worldwide.
Rand training services instructed mechanical engineers on how to use the MCAD software
purchased by their organization. Revenue generated from these services was viewed as
incremental to the product sale, so Rand contacted Impart to increase the revenue generated from their training services business.